Online Trade Fair - The Venue to be.
Fibre2Fashion has approached out with unique endeavor where virtual trade fairs are organized. The event is turning out to be most promising happening where one gets the opportunity to exchange business information to their relevant clients just at their desktop.
To face the challenges of apparel and textile industries;Fibre2fashion is actively transforming itself to disappear trade barriers, forcing companies to think outside the box, explore new ways of doing business, and market themselves and their products more effectively with a few clicks of a mouse.
The first step in the direction of Online Expo embarked on Textile’s Software as
“Soft-Tex 08”, where the new standards were set for industry-specific software solutions from the best software vendors worldwide. The uniqueness of the event wrapped the fact that major players like Wipro (resellers of Oracle ERP products), Dolphin Technologies (reseller of Microsoft ERP products) and many more, got an opportunity to exhibit their products in one of the most user friendly set-up.
The next footstep towards Virtual Expo was on focusing the Trims Items in apparel manufacturing sector. “
Trims Supplements’08” proved out to be the capable event. It bridged the gap between the segments of the same industry proceeding as the common juncture to overcome the business challenges and intensify the sales channel to prosper
Fibre2Fashion then hosted Sewing & Embroidery Machinery called
“SEM Expo 08” to meet the needs of all apparel manufacturers, no matter what their size or requirements was. The episode enclosed 21 exhibitors from China, India, and Italy, UAE, Portugal with Richpeace (China) as the leading sponsor. The mark of success studies the fact that in the total period of 45days 6, 34,000 visitations all across the globe hit the show.
Adding in the store of Online Expo was for fabric manufacturers as
“Fabric Expo’08”. The result was enormously fast with 22 exhibitors and 4 sponsors (Osthof Senge –Germany ;Arch Chemicals Inc-UK ; Arvind Mafat Lal Group-India and Ajay Group of Industries-India) participating in this trade fair with the active support from Fabric Associations from India, Pakistan, Vietnam and Indonesia appending more magnetism to the show.
With the global intimate apparel industry growing immensely with an expected rise of 25% by 2010, Fibre2fashion marched ahead by organizing
Intimate Wear Expo '08. . Just the right venue for the entire community of body wear from manufacturers, designers, whole sellers, sourcing agents, distributors’, buying houses ,retailers and boutiques’ to showcase their latest collection in body wear in this mammoth event.
To gain this pace of success, the team of Fibre2Fashion has left no page unturned. One of the most powerful tools of marketing – THE INTERNET was used broadly to enlighten the textile sector through special e-mails in each event to the specific audience. The concept was also floated across, with the help of print media which has its unique presence of attracting the visitors’ all over the world. Moreover, the involvement of Press also played a major role in spreading the word about the Virtual events to every nook and corner of Textile- Garment-Fashion-Retail industry.
Undoubtedly all the events are the great way to generate business offers, bring in more prospects at a lower cost .This new virtual venue improves existing customer - partner loyalty and attracts fresh customers by making participation easier and more cost effective. This novelty and innovation will surely pace up ahead and leave behind footprints in Textile segment.
“All that starts well; ends well, But fibre2fashion has started; Never to end. “
home furnishing vendors at an ease of their desktop
